Zenith
Zenith Sydney today announced the appointment of Laura Boatman to the role of Head of Digital, charged with providing strategic leadership in product development and process; while contributing to the continued...
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Zenith
Continued social distancing will limit recovery in beauty advertising to 1.7% in 2021 ZENITH Business Intelligence – Beauty and Personal Luxury Growth in beauty and personal luxury advertising will remain below...
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Zenith
SBS has expanded its eight-year relationship with Zenith, appointing the agency to handle its performance media account following a competitive pitch. Zenith will focus on leveraging the broadcaster’s first party data...
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Zenith
Ecommerce and video fuel faster-than-expected recovery in global adspend Adspend is now forecast to shrink 7.5% in 2020, compared to July’s 9.1% forecast The pivot to ecommerce will drive 1.4% growth...
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Zenith
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Zenith
The average person will spend 100 minutes each day watching online video in 2021, up from 84 minutes this year, according to Zenith’s Online Video Forecasts 2019* report, published today. That’s...
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Zenith
Zenith Australia CEO, Nickie Scriven, today announced the promotion of Joshua Lee to the new role of National Head of Digital & Data. Effective immediately, Lee has been elevated from his...
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Zenith
Auto adspend to fall more than twice as fast as the market • Automotive advertising will shrink 21% in 2020, compared to 9% for the ad market as a whole •...
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Zenith
Coronavirus crisis accelerates shift to digital advertising as market share exceeds 50% for the first time • Global adspend forecast to drop 9.1% this year • Ad market hit hardest Q2;...
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Zenith
The YMCA in Australia, recently rebranded as the Y, has appointed Zenith to manage its media account. The announcement coincides with the launch of the youth organisation’s new campaign #WeAreStillHere, as...
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